Don't miss out on this great opportunity. The US Marketing Scholarship Programme offers UK marketing executives an opportunity to attend the executive programme at the Kellogg Graduate School of Management, Evanston, Illinois and undertake a short business attachment.

US MARKETING SCHOLARSHIP PROGRAMME SPRING 2007

‘Exceptional teachings & Learning’s’

The US Marketing Scholarship Programme offers UK marketing executives an opportunity to attend the executive programme at the Kellogg Graduate School of Management, Evanston, Illinois and undertake a short business attachment.

The Scholarship at Kellogg, one of the oldest and most distinguished schools of business and management in the US, is an intensive five-day course designed to present the latest management theories and case studies.  Kellogg Executive Management Programmes have been voted number one in the World (source: Business Week).

The Scholarship aims to ensure that small and medium size British companies and their managers understand the importance of effective marketing in the US.  It identifies the issues they must consider and action, which must be taken to develop an effective long-term trading relationship in the challenging market.

The course is principally sponsored by a British Businessman resident in Chicago, Ellis Goodman C.B.E. Other sponsors include British Airways and UK Trade & Investment.  The Scholarship is administered and organized by the UKTI America Unit in London with conjunction with the Consulate General in Chicago.

‘The B2C course was strong and will be of immense benefit to us entering the USA’

Date of Courses:

                                 Business Marketing Strategy Course - 15-20 April 2007

                                Consumer Marketing Course  - 22-27 April 2007

All enquiries to Pippa Lodge on 020 7215 4722 or Email pippa.lodge@uktradeinvest.gov.uk

Closing Date:   5th January 2007